Plans and limits
What each plan costs and exactly what it allows.
Three plans. The free trial runs 14 days with no card, and allows exactly what Starter allows.
| Free trial | Starter | Pro | |
|---|---|---|---|
| Price | $0 for 60 days (early access) | $10 a month | $30 a month |
| WhatsApp numbers | 2 | 2 | 4 |
| AI agents | 5 | 5 | 20 |
| Team seats | 2 | 2 | 5 |
| Knowledge sources | 5 | 5 | 20 |
| Playbooks | 5 | 5 | 20 |
| Custom tools | 2 | 2 | 6 |
| Campaign recipients per send | 200 | 200 | No cap |
| Schedule campaigns for later | No | No | Yes |
Every row above is a limit the product checks when you act. If something is not in the table, we do not cap it.
On every plan, including the trial
- All six channels: WhatsApp, Instagram, Messenger, Telegram, website chat and email.
- Your catalogue, basket and checkout on your own payment gateway.
- Delivery areas and fees, and collection in person.
- Automatic lead stages: New, Interested, Hot, Customer, Follow up.
- 24 business apps and counting, each Off, "Ask me first", or On.
- Handoff to a person, and approvals before an agent acts.
- Photos and voice notes understood, and replies in whatever language the customer writes in.
What you are paying for
Your subscription to AutomateIt, per business. That is all.
Your customers' money is not part of it: checkout runs on your own Paystack or Flutterwave account, the money arrives in your account, and we take no commission on anything you sell.
Agencies and larger teams
More numbers, more seats, or several shops under one roof: talk to us and we will set it up with you and price it for you. See pricing.
What happens at a limit
You are told which limit you reached and what the next plan allows. Nothing you have already built is deleted or switched off.